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Understanding Your Customer for Marketing and Sales

On Demand

Designed for professionals who want to launch or advance global enterprises, Thunderbird’s Global Entrepreneurship & Innovation Virtual Bootcamp equips you to realize your entrepreneurial dreams or elevate your career as an innovator within a global organization. This course will explore Understanding Your Customer for Marketing and Sales.

Module Overview:

Understanding your customer is an essential element for businesses with  global interests. Learn how to use key tools to understand customers and  which marketing and sales tactics align with different customer profiles. This course is one of 16 modules. 

Course Format:

This is a single module from the Global Entrepreneurship & Innovation Virtual Bootcamp. Participants have up to one year from the purchase date to complete this module. This Module is 1-2 hours in length. 


Have questions about this program? Let us know and we'll get back to you!

To receive your Certificate in Global Entrepreneurship & Innovation Virtual Bootcamp, you must register for and complete all 16 modules.

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